Trinity P3 supports Women With Agency by updating procurement policy
Encouraging ad shop diversity: marketers, the power is in your hands
How we are supporting Women With Agency
TrinityP3 developed an online database for agencies to register their details on-line called the TrinityP3 Agency Register.
This Agency Register allows agencies to submit and update their details so we can more readily search and place these agencies into consideration when an advertiser is looking for a new agency.
The TrinityP3 Agency Register is free for the agency to use and totally confidential, with the information supplied only used by TrinityP3 to select agencies to recommend to the advertiser to meet their specific search brief requirements.
MEDIA RELEASE: New Aussie initiative on a mission to reform procurement for female-founded business
Bec Brideson started Women With Agency to encourage more female founders of agencies in Australia, but also to find out what’s holding marketers back from engaging them. Here, she explains how you can help the cause.
“This is a particularly personal issue for me being a female founder myself who has struggled for over 15 years to build business opportunities for myself in a very closed network industry.”